Saturday, June 27, 2009

The Death of a Super Star in Web2.0

I talked with my elder friend about MJ's sudden death today. She described how popular he was in India at that time. For me, it seems he is not the iconic pop music star for my generation in China. Yet, I don't know who else could be the legendary supers star for my generation. When I started to know pop culture by television or Internet, he has been the"love of tabloids" rather than the "king of pop".

But, I am still completely shocked when I learned it from New York Times' News Alert. When I rushed to my Twitter page, his name has been all over the trending words. At the noon, Farah Fawcett was the headline for the news; later in the afternoon, MJ's name has occupied all the evening news. I am still more interested to see the reaction from the web.

CNN has an article, " Jackson dies, almost takes Internet with him", which describes the phenomenal outrages of several popular websites last night. The first sentence says "How many people does it take to break the Internet? On June 25, we found out it's just one -- if that one is Michael Jackson." Totally agree.

When I searched MJ on Wikipedia this morning, it says "Database Error". Maybe too many people were editing the page at the same time.

Also, I noticed Twitter's trending words disappeared last night. I am not sure if it is because system was too busy to respond. A picture by Raul Oorzco portrays what Twitter is experiencing by replacing Twitter's famous under maintenance whale by MJ.

Besides fans and Internet users' huge responses, websites also responded much quicker than televisions.

Time Warner's gossip website TMZ is reportedly the first media to release the news and has continued to offer exclusive updates. It also has experienced several outrages since last night, according to the CNN news. Meanwhile, YouTube has already highlighted MJ's channel on front page, and even Chinese video streaming website, Tudou.com, has featured MJ on the front page.

There's one backlash of Twitter, Blog and other web 2.0 applications that these platforms make it too easy to spread rumors without responsibility. Yet, this time, web 2.0 is the most convincing way to demonstrate the influence of an international legendary super star.

Michael Jackson (1958-2009) R.I.P.

Monday, June 15, 2009

Trible-Win Deal of Susan Boyle

Two months after YouTube user "BritainsSoTalented" uploaded Susan Boyle's performance at Britain's Got Talented 2009, the video has accumulated 67 million hits, currently 14th of the top viewed video worldwide. It took "evolution of dance" , almost three years to reach 121 million hits and the No.1 place, while Susan made it in an amazing speed just as her voice.

Off
YouTube's honor, however, she lost in the final. A Times article is saying that both YouTube and the production company, owned by judge Simon Cowell lost as well, since they failed to reach an agreement on sharing the advertising revenue from YouTube exposure. This article says that ITV wants YouTube to redirect users to their website rather than sharing advertising revenue with YouTube because they can get better offer from domestic advertisers on their own websites. I am not sure how they negotiated eventually. Now, YouTube puts a text layer ad on the top viewed Susan video( user uploaded ) and ITV is running a Britain's Got Talented show channel as a partner, without ad banner around it, just promotion of the show

Scholars have already predicted that one advancement of video streaming websites is that it can distribute content internationally with no geographic limitations. Then, the interesting question is , who really benefits from the instant global distribution when website as YouTube achieved this capability?

In Susan Boyle's case, definitely, the performer does; rumor says she is going to sing in U.S. soon. Though YouTube ,
ITV and the production company did not get the financial profits initially, they are still benefiting from the video. YouTube now could once again tell its advertisers that only YouTube has the ability to make you over-night success, which might be helpful to transfer YouTube's reputation into into actual profits, which it needs indeed now. For ITV, the success proves that for reality show format, Idol is out and really Talent is in. They probably can sell the format for a better price. So, all of them definitely get something from this YouTube phenomenon, maybe not exactly what they want, but contributing to their reputation.
My question is, then, how do the content owner outside U.S., can really make money out of
YouTube's global distribution ability? Thinking about how many Indian diaspora, Chinese diaspora are there, how can Indian television station, Taiwan television station, Hong Kong television station, make some ad revenue from YouTube? As far as I know, those users who are uploading Chinese programming on YouTube are very popular, always among the most subscribed users, contributing top viewed videos. We as audiences need such content, and YouTube makes it so easy to distribute the content, then why the content owners are hesitating to set a partner relationship with YouTube? It is not only an extra revenue source but also a way to educate your audiences. I know Hong Kong's ATV and RTHK are uploading some of their programs now, and I just can not think about any pros of doing that.

Finally, Susan is really popular in Greater China area, here's a picture of a Taiwan parody show, ( in someway like Saturday Night Live), where the actor is impersonating Susan.

Sunday, June 07, 2009

[HK Movie]Those were the Days (1997)


王晶电影之恶搞,我这一代人,真的是从小看到大的。不过,这部以恶搞之名向香港早期粤语片致敬的喜剧,我真的是第一次看,王晶再度使用“不是女人”为名作编剧,打造这部从头到尾kuso至极的香港电影史诗片。

1937上海沦陷后,上海的电影资源逐渐转向香港,1940-1960间,香港的粤语电影和国语电影并济,国语片主要由绍氏兄弟出品作品类型主要有浪漫音乐剧和史实片,例如李翰祥导演的《江山美人》;而粤语片的制作成本相对较低,出名的有武侠片《黄飞鸿系列》以及一些描写现代生活的戏剧(melodrama),还常常会加入一些粤剧唱词,也被称为粤语长片。而这部《精装难兄难弟》就以香港电影人独有的态度来怀念那个粤语片的辉煌时代。我印象里另一部向粤语长片致敬的是刘镇伟导演的《92黑玫瑰对黑玫瑰》,也非常经典。

这部片讲的是获得法国金牛奖的大导演王晶卫对于粤语电影出言不逊,于是被粤语片导演楚活游(大导演楚原本人扮演)活活地从电视里伸出手把他拉到30年前的 1967年,让他拍出一部让人称赞的粤语片才放他回1997。于是,王大导演在片场就遇到了那些日后成为粤语片大牌的演员们,和他们一起混阿混,终于混出了几部作品但却不成功,在临死之前被一个胖胖小男孩王星(暗指王晶)夸奖,终于回到1997。全片的主题是,几乎每个人物原型都是响当当的电影人,但是剧情却90%是虚构,10%是基于事实的恶搞,相当KUSO。

暗指的演员:
王晶卫(剧情)--王家卫(真人)--黄子华(演员)
谢源 -- 谢贤 -- 吴镇宇
李奇 -- 吕奇 -- 罗嘉良
牛达华 -- 曹达华 -- -- 陈百祥
绍芳芳 -- 萧芳芳 -- -- 舒淇
程宝珠 -- 陈宝珠 -- 张可颐
秀秋姐 -- 于素秋 -- 陈法蓉
家燕 -- 薛家燕 -- 陈阎行

所暗指的这些明星,当年都是超级大牌。现在我们比较熟悉的,有谢霆锋的老爸谢贤,现在72岁了还保养的那么好就可推算当年的模样(电影里说他将来的儿子叫谢柠檬XD);今年香港电影金像奖终身成就奖获得者萧芳芳(女人四十、还有方世玉的搞怪老妈);薛家燕人称好姨,也常在TVB出现;陈宝珠,出身粤剧世家,这两年也有在香港登台表演。比较不熟的就有武打明星曹达华,其实他后期都还有在港片中客串,贴张照片就知道了;而吕奇也是个传奇明星,早年也走小生路线,和陈宝珠是荧幕情侣,后期转型投资拍摄三级片,息影后在台经商,《92黑玫瑰对黑玫瑰》中梁家辉扮演的那个警察吕奇也是暗指他,有点娘的气质外加很独特的嗓音。这几位演员都演得很好,尤其是吴镇宇,真的非常神似。

就像所有穿越时空的故事一样,王晶卫也要证明自己真的来自1997年,他的方法之一就是盗版VCD,方法之二是提出“建设性建议”,于是粤语片开始流行吊钢丝,怪兽出现,奶油小生等等(灵感每次都来自于惨痛经历),他自己也拍摄了《飞佬正传》、《黄飞鸿之春光乍泄》、《东蛇西鹿》,可惜还是没人看得懂。影片重现了很多粤语片的场景,就像我们现在看一部电影,里面如果穿插了大量周星驰电影的片段,也会马上被认出来理解为恶搞笑点。最后当王晶卫遇到小王晶的时候,小王晶对王晶卫说,我很喜欢你的电影,但是王晶卫对小王晶说,不要,你多去蹲蹲厕所,“屎尿屁”将会成为你电影的精髓(王晶果然从不忌讳低俗两字,只要卖座)。影片最后还附赠《差佬故事》、《金猪肉叶》、《古惑佬》短片,部部爆笑。

除了恶搞好笑之外,这部戏浓缩了香港电影的两个时代,一个就是当年的粤语片时代,孕育了80-90年代中港片的黄金时期,一个就是90年代到,无厘头小市民的香港商业片从鼎盛逐渐走下坡,也算是一代电影人对上一代电影人的致敬。也许再过10年,就有一部kuso周星驰、刘德华的电影出现了,算是80后、90后对童年电影的致敬。